This color is perfect for my coloring without looking garish, and I like that it goes on like a lip gloss and yet is a matte. The wand is angled perfectly to use it to line your lips with the color and also to fill it in. I use a fairly thin layer to make it look more natural and a less, “Hey-I’m-wearing-lipstick!” look. I’ve found that when I put it on conservatively, it stays put for a long time on my lips, even when eating/drinking. The Statement Nude color is neither too dark or bright, but it has a richer color than your standard nude. I am naturally very fair complected with dark hair and dark eyes, and using this as a more natural-looking hint of color works for me without looking like a vampire, LOL. When I want to wear more makeup while dressing up, I simply apply a thicker coat on my lips and it stands out as a nice, rich color without looking overdone or wild looking (or like a vampire in my case). This a beautiful color for anyone, imho, who is looking for a prettier color than your typical nude. It seems to work well with most colors in my clothing, too. Another minor point is that it has a hint of a nice scent, and keeps my lips soft, despite the matte look (which can be drying for me in other lipsticks). You can make a little go a long way to make it last, too.